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ABC Analysis & Product Grading

ABC Analysis is a method to categorize your products based on their contribution to your business. This helps you focus energy on what matters most.

Quick Answer

Most businesses follow the Pareto Principle (80/20): Roughly 80% of your revenue comes from just 20% of your products.

ABC Analysis helps you identify these critical products and manage them differently.

Without ABC Analysis

❌ You treat all products equally
❌ You over-allocate time to low-impact items
❌ You risk stockouts on your best sellers
❌ You tie up capital in slow movers

With ABC Analysis

✅ You know which products matter most
✅ You allocate resources efficiently
✅ You prevent stockouts on revenue drivers
✅ You minimize excess inventory on slow movers


The Three Categories Explained

ABC Analysis divides your products into three groups:

A Products: Your Revenue Drivers

What they are:

  • Top 80% of revenue/profit contribution
  • Usually 15-20% of your total product count
  • Your bread and butter products

Examples:

  • Best-selling SKUs
  • High-margin products
  • Core product offerings

Characteristics:

  • Fast-moving
  • Revenue critical
  • Usually consistent demand
  • Profitable

Stock Level Strategy:

  • Higher safety stock (12-15 days) — prevent stockouts at all costs
  • Shorter lead times preferred — more frequent reorders
  • More frequent monitoring — daily if possible

Actions to Take:

  • Monitor inventory daily
  • Never allow stockouts
  • Order frequently in smaller batches
  • Negotiate better supplier terms
  • Invest in product visibility

B Products: Your Stable Middle

What they are:

  • Middle 15% of revenue/profit contribution
  • Usually 30-40% of your product count
  • Steady, reliable sellers

Examples:

  • Complementary products
  • Seasonal bestsellers
  • Niche products with loyal customers
  • Supporting SKUs

Characteristics:

  • Moderate selling rate
  • Predictable demand
  • Standard margins
  • Regular but not critical

Stock Level Strategy:

  • Moderate safety stock (8-10 days) — standard inventory management
  • Standard lead times acceptable — not as time-sensitive
  • Regular reorder cycles — weekly/biweekly

Actions to Take:

  • Monitor regularly (weekly)
  • Reorder on standard schedule
  • Maintain normal safety stock
  • Use data to refine forecasts
  • Test promotions to move upward to Grade A

C Products: Your Long Tail

What they are:

  • Bottom 5% of revenue/profit contribution
  • Usually 40-50% of your product count
  • Slow movers or niche items

Examples:

  • Discontinued products still in stock
  • Low-volume specialty items
  • Products being phased out
  • Bundle components

Characteristics:

  • Very slow-moving
  • Unpredictable demand
  • Lower margins
  • Long shelf life risk

Stock Level Strategy:

  • Lower safety stock (3-5 days) — avoid overstock
  • Just-in-time ordering if possible — minimize capital
  • Longer lead times acceptable — less time-sensitive

Actions to Take:

  • Monitor less frequently (monthly)
  • Lower safety stock (avoid overstock)
  • Consider discontinuing if no sales
  • Bundle with A/B products
  • Run promotions to move stock
  • Evaluate: Keep, discontinue, or promote?

How Synplex Calculates ABC Grades

Synplex uses a weighted categorization system based on your settings.

Step 1: Choose Your Grading Period

Select how far back to look at data:

PeriodBest ForExample
7 daysNew products, rapid changesQuick-moving trends
30 daysStandard default (recommended)Balanced snapshot
60 daysSlower-moving productsSmooths out volatility
90 daysSeasonal analysisAnnual planning

Recommendation: Start with 30 days for a balanced view.

Step 2: Choose Your Grading Variable

Decide what metric to grade by:

VariableBest ForExample
RevenueRevenue maximizationEcommerce stores
ProfitProfitability focusMargin-conscious sellers
QuantityVolume-focused growthWholesale/bulk sellers

Most common: Revenue (chosen by most stores)

Step 3: Set Your Grade Weights

This is the most important step. You decide what percentage of your business each grade represents.

Default Weights (Recommended):

  • Grade A: 80% — Top products driving 80% of metric
  • Grade B: 15% — Middle products driving 15%
  • Grade C: 5% — Bottom products driving 5%

Example (Revenue-based):

Your store generates $10,000 in weekly revenue:

  • Grade A (80%) — Products generating $8,000
    • Roughly 50 products out of 500 total
  • Grade B (15%) — Products generating $1,500
    • Roughly 150 products out of 500 total
  • Grade C (5%) — Products generating $500
    • Roughly 300 products out of 500 total

Can You Customize the Weights?

Yes! Synplex lets you adjust these percentages.

Examples:

  • Conservative: A70%, B20%, C10% (tighter focus on top products)
  • Aggressive: A90%, B8%, C2% (extreme focus on winners)
  • Balanced: A80%, B15%, C5% (recommended)

How to Configure ABC Grading in Synplex

Accessing Insight Settings

  1. Go to Account Settings (bottom left or top right menu)
  2. Navigate to Insight Settings tab
  3. Scroll to Grading section
  4. You'll see a form with three fields to configure

Step-by-Step Configuration

Step 1: Set Calculation Period

  • Click dropdown for Calculation Period
  • Choose: 7, 30, 60, or 90 days
  • Recommendation: 30 days for most businesses
  • Note: Changes take effect the following day

Step 2: Choose Grade By Variable

  • Click dropdown for Grade By
  • Select: Revenue, Profit, or Quantity
  • Most common: Revenue
  • Consider your business model and goals

Step 3: Adjust Grade Weights

  • You'll see three fields: Grade A, Grade B, Grade C
  • Enter percentages (should total 100%)
  • Recommended starting point:
    • Grade A: 80%
    • Grade B: 15%
    • Grade C: 5%
  • Click Save when done

What Happens Next

Your grades will recalculate by the next day.

Products will show their new ABC grade in:

  • Inventory Table (Grade column)
  • Product Detail Pages
  • Dashboard Insights
  • Reports and Filters

Using ABC Grades in Your Inventory Table

Filtering by Grade

TaskHow
View Grade A onlyClick filter, select "Grade A" — see your top performers
View Grade C onlyClick filter, select "Grade C" — identify items to discontinue or promote

Sorting by Grade

  • Sort A→Z: Grades A to C (top to bottom)
  • Sort Z→A: Grades C to A (bottom to top)

Creating Saved Views

Save these common views for quick access:

  • "Grade A - Monitor Daily" — Your revenue drivers
  • "Grade C - Slow Movers" — Candidates for discontinuation
  • "Grade B - Standard Review" — Regular monitoring

Best Practices for ABC Analysis

Practice 1: Match Your Settings to Your Business

High-volume, low-margin business?

  • Grade by: Quantity (focus on volume)
  • Calculation period: 30 days
  • Weights: A80%, B15%, C5% (standard)

High-margin, lower-volume business?

  • Grade by: Profit (focus on margin)
  • Calculation period: 60 days (smoother data)
  • Weights: A85%, B12%, C3% (tighter focus on winners)

Seasonal business?

  • Calculation period: 30 days (captures current season)
  • Review: Monthly (grades shift with seasons)

New products frequently added?

  • Grade by: Quantity (revenue may not show true demand)
  • Calculation period: 7 days (sensitive to new trends)

Practice 2: Act on Your Grades

For Grade A Products:

  • Check inventory daily
  • Set higher safety stock (prevent stockouts)
  • Negotiate better supplier terms
  • Invest in product visibility
  • Monitor for stockout risk constantly

For Grade B Products:

  • Monitor weekly
  • Use standard safety stock settings
  • Reorder on regular schedule
  • Test promotions to move upward

For Grade C Products:

  • Monitor monthly
  • Lower safety stock (avoid overstock)
  • Consider bundling with A products
  • Evaluate: Keep, discontinue, or promote?

Practice 3: Review & Refine Quarterly

ABC grades change over time. A product that's Grade A today might be Grade B next quarter.

Every 90 days, ask:

  • Are your grades still accurate? (Check if they match your intuition)
  • Did your business model change? (Adjust weights if so)
  • Do you need shorter/longer lookback? (Change period if needed)
  • Should you discontinue C products? (Review for removal)

Real-World Example

Scenario: Apparel store with 300 SKUs

Configuration:

  • Calculation Period: 30 days
  • Grade By: Revenue
  • Weights: A80%, B15%, C5%

Results after one day:

GradeCount% of InventoryRevenueWeekly Sales
A6020%$8,000/week80% of revenue
B12040%$1,500/week15% of revenue
C10033%$500/week5% of revenue

What you see in Inventory Table:

  • Grade A: T-shirts, jeans, popular colors
  • Grade B: Hoodies, sweaters, seasonal items
  • Grade C: Old collections, niche colors, discontinued items

Actions Taken:

  1. Increase safety stock for Grade A (prevent stockouts on revenue drivers)
  2. Bundle slow-selling Grade C colors with popular Grade A items
  3. Discontinue 10 Grade C items with zero sales
  4. Negotiate faster delivery on Grade A items (suppliers love your volume)

Results after 3 months:

MetricImprovement
Stockouts reduced60% better Grade A monitoring
Carrying costs down15% less Grade C overstock
Revenue increase8% better availability + bundle sales

Common Questions

Q: My grades changed after I updated settings. Why?
A: Synplex recalculates grades daily at midnight. If you changed calculation period or weights, grades update the next day.

Q: Can I grade individual products differently?
A: At the global level, all products use the same settings. However, you can view per-product metrics and manually prioritize if needed.

Q: How do I know if my weights are right?
A: Check your inventory table. Do the Grade A products feel like your real top sellers? If not, adjust.

Q: What if I have 1,000 products? How many will be Grade A?
A: Roughly 20% (your top 80% revenue probably comes from ~200 products). If it seems wrong, you may need different weights or a longer calculation period.

Q: Should I exclude gift cards and promotional items?
A: Yes! Use Synplex's Exclude Products feature so your ABC grades reflect actual sellable inventory.


Next Steps

  1. Configure your grades in Settings → Insight Settings → Grading
  2. Review your Grade A products and ensure higher safety stock
  3. Create a saved view for Grade A products to monitor daily
  4. Identify Grade C products for discontinuation or promotion
  5. Check back quarterly to refine your settings

Pro Tip: Combine ABC Analysis with Synplex's alerts. Set up notifications when Grade A products hit Running Low status. This prevents stockouts on your most important revenue drivers.



Questions?